Game creators recognize that losing within seconds can frustrate a consumer. This can cause rounds to be extremely short from a user standpoint. The difficulty of these games are determined by the speed at which each round plays. Timing mechanics are common among most hyper-casual games. This accessibility and simple game mechanics are two factors that led hyper-casual games to go viral.įive Common Hyper-Casual Game Mechanics Timing However, the power of mobile devices has transformed gaming by bringing classics like Tetris to smartphone app stores. Most young people today aren’t familiar with these classic hyper-casual games. Some examples of the oldest hyper-casual video games include Space Travel and Pong. Ultimately, these games are easy to learn and require little attention. Some people attribute “hyper” to these games’ addictive and fast paced nature and associate “casual” to convenience on mobile. Hyper-casual games started as arcade games and now are now accessible on mobile devices.
Hyper-casual games is one underestimated delivery channel that’s proven highly effective in generating revenue. These are just a few examples of the various message delivery channels marketers can pursue to reach their target audiences. From digital advertisements in Times Square and billboards along the freeway, to our handheld mobile devices-digital trumps our everyday lives.
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